The linkage between voters and political parties is to some degree based on stable social cleavages. Such cleavages express important and lasting societal divisions, allow parties and voters to establish long-term ties, and provide incumbents with clear representative and policy-making tasks against which they can be evaluated. Most research on cleavages has been based on the classic cleavages that were outlined in the Lipset-Rokkan model for social cleavages in industrial societies. These are:
(1) the center–periphery cleavage, which is anchored in geographical regions and related to different ethnic and linguistic groups as well as religious minorities; (2) the religious conflict between the Church and the State, which pitted the secular state against the historical privileges of the churches; this cleavage has more recently polarized the religious section against the secular section of the population; (3) the class conflict in the labor market, which involved owners and employers versus tenants, laborers, and workers; and (4) the conflict in the commodity market between buyers and sellers of agricultural products, or more generally, between the urban and the rural population.
Other social cleavages, such as gender, educational differences, and new divisions within the large new middle class, have been focused upon during the last decades. The new divisions within the new middle class are “horizontal” conflicts and can be conceptualized as a basic conflict between public and private employees, and as an alternative way of conceptualization, between those who work within technical, organizational, or interpersonal service environments.
Some of the cleavages have declined in importance over time, while others have increased. Some cleavages have changed character such as the class cleavage where part of the new middle class has voted for the New Left and part of the working class has voted for the New Right in the last decades. Changes in the impact and character of different cleavages have resulted in strategic reconsideration of important policies and changing location of the parties in the political space.
Kevin Arceneaux and Martin Johnson
Students of public opinion tend to focus on how exposure to political media, such as news coverage and political advertisements, influences the political choices that people make. However, the expansion of news and entertainment choices on television and via the Internet makes the decisions that people make about what to consume from various media outlets a political choice in its own right. While the current day hyperchoice media landscape opens new avenues of research, it also complicates how we should approach, conduct, and interpret this research. More choices means greater ability to choose media content based on one’s political preferences, exacerbating the severity of selection bias and endogeneity inherent in observational studies. Traditional randomized experiments offer compelling ways to obviate these challenges to making valid causal inferences, but at the cost of minimizing the role that agency plays in how people make media choices.
Resent research modifies the traditional experimental design for studying media effects in ways that incorporate agency over media content. These modifications require researchers to consider different trade-offs when choosing among different design features, creating both advantages and disadvantages. Nonetheless, this emerging line of research offers a fresh perspective on how people’s media choices shapes their reaction to media content and political decisions.
Rational choice theory may seem like a separate theoretical approach with its own forbidding mathematics. However, the central assumptions of rational choice theory are very similar to those in mainstream political behavior and even interpretive sociology. Indeed, many of the statistical methods used in empirical political behavior assume axiomatic models of voter choice. When we consider individual voting behavior, the contribution of rational choice has been to formalize what empirical political scientists do anyway, and provide some new tools. However, it is when we consider collective voting choice—what elections mean and what kind of policy outcomes result—that rational choice leads to new, counterintuitive insights. Rational choice also has a normative dimension. Without voter rationality the traditional understanding of democracy as popular choice makes little sense.
Jan W. van Deth
Vibrant democracies are characterized by a continuous expansion of the available forms of participation. This expansion has confronted many researchers with the dilemma of using either a dated conceptualization of participation excluding many new modes of political action or stretching their concept to cover almost everything. Demarcation problems are especially evident for many newer, “creative,” “personalized,” and “individualized” modes of participation such as political consumption, street parties, or guerrilla gardening, which basically concern nonpolitical activities used for political purposes. Moreover, the use of Internet-based technologies for these activities (“connective action”) makes it almost impossible to recognize political participation at first sight. Because social, societal, and political developments in democratic societies have made the search for a single encompassing definition of political participation obsolete, an alternative approach is to integrate the core features of political participation in a conceptual map. Five modes cover the whole range of political participation systematically and efficiently, based on the locus (polity), targeting (government area or community problems), and circumstance (context or motivations) of these activities. While the rise of expressive modes of participation especially requires the inclusion of contextual information or the aims and goals of participants, attention is paid to the (dis)advantages of including these aspects as defining criteria for political participation. In this way, the map offers a comprehensive answer to the question “what is political participation” without excluding future participatory innovations that are the hallmark of a vibrant democracy.